This is my digital glossary.
It’s a list of marketing and sales digital terminology, acronyms, synonym available on the web. You will find most common digital marketing , email marketing adtech terms, many of which are specific to SEO, PPC, and web design.
If you want to add, change or need more details please contact me.
Digital Glossary
Actualmente hay 430 nombres en este directorio
- A demand-side platform (DSP)
- A view-through rate (VTR)
- A/A Testing
- A/B Testing
- A/B/N Testing
- Abandoned Cart
- Above The Fold
- Acceptable Spam Report Rate
- Acceptance Rate
- Accessibility
- Account Based Marketing
- Active Server Pages (ASP
- Ad Exchange
- Ad Fraud
- Ad Network
- Ad Server
- Ad Viewability
- AddThis
- Agency Trading Desk
- AJAX
- Alexa Internet
- Algorithm
- AMA
- Analytics
- Anchor text
- Android
- Annual Recurring Revenue
- Annual Recurring Revenue (ARR)
- API (Application Programming Interface)
- App
- App Personalization
- At tag(@)
- ATL
- Atom
- Audience Extension
- Audience segment
- Audience targeting
- Audit trail
- Avatar
- Average Order Value
- Average Revenue Per User (ARPU)
- Average Selling Price
- Back end
- Back Link
- Backlinks
- Bad neighbourhood
- Bandwidth
- Banner
- Behance
- Behavior-based
- Behavioral Targeting
- Below The Fold
- Below the Fold
- Bitly
- Black / White Hat SEO
- Blacklist
- Blog
- Blogger Outreach
- Bloggersphere or Blogosphere
- Bookings
- Bounce Rate
- Bounce Rate
- Brand Advocates
- Breadcrumbs
- Browser
- Bucket Testing
- Bulk mail
- Burn Rate
- Cache/Caching
- Call to action (CTA)
- Call to Action (CTA)
- CAN-SPAM
- Cascading Style Sheets (CSS)
- Civic Media
- Click-Through Rate (CTR)
- Clicks per Delivered
- Clicks-per-open
- Client-side
- Cloud computing
- Cloud Computing
- Comma-Separated Values (CSV)
- Comment
- Committed Monthly Recurring Revenue
- Community Manager
- Content Management System
- Content Management System (CMS)
- Content Marketing
- Content Strategy
- Continuous Delivery
- Conversion
- Conversion
- Conversion Rate
- Conversion Rate Optimization
- Cookies
- Cost per Action (CPA)
- Cost per Click (CPC)
- CPM (Cost Per Mille)
- Creative Commons
- Cross-channel analytics
- Cross-Platform Marketing Automation
- CSS framework
- Customer Acquisition Cost (CAC)
- Customer Buying Lifecycle
- Customer Churn
- Customer Retention Cost
- Customer Retention Rate
- Data visualization
- Data-Management Platform (DMP)
- Deal ID
- Decision Fatigue
- Dedicated IP
- Deferred Revenue
- Demand Side Platform (DSP)
- Deprecated
- Django
- Doctype
- Document Object Model (DOM)
- Document Type Definition (DTD)
- Document-oriented database
- Domain
- Domain Authority
- Domain Name Service (DNS)
- Double Opt-In
- Drip marketing
- Drupal
- Dynamic HyperText Markup Language (DHTML)
- E-Commerce
- Earned Media
- Elastic layout
- Element
- Email campaign
- Email filter
- Email Sponsorships
- Embedded Style
- Event Tracking
- Experience Optimization
- Extensible Markup Language (XML)
- Extensible Markup Language (XML)
- External Style Sheet
- Facebook Connect
- Facebook fan page
- Facebook groups
- Facebook personal page
- Facetime
- False Positive
- Favicon
- Filter Bubble
- First-party data
- First-Time Visitor
- Fixed Width Layout
- Flash
- Flash Mob
- Flickr
- Focal Point
- Font family
- Font style
- Font weight
- Foursquare
- Framework
- Front-end
- Geo-targeting
- Geolocation/Geotagging
- Goal Tracking
- Google AdSense
- Google AdWords
- Google Analytics
- Google Authorship
- Google Hangouts
- Google+
- Graceful degradation
- Graphical User Interface (GUI)
- Growth Hacking
- Hard bounce
- Hashtag (#)
- Headline Testing
- Heatmap
- Hero Image
- Hexadecimal
- Hit
- Honeypot
- Hootsuite
- Htaccess
- HTML email
- HTML Tag
- HTML5
- HTTPS
- Hyperlink
- Hypertext
- Hypertext Markup Language (HTML)
- HyperText Transfer Protocol (HTTP)
- iframe
- Image map
- In-stream
- Inbound Marketing
- Infographic
- Information Scent
- Inheritance
- Inline Style
- Integrated Media
- Intelligent Display
- Internal sales
- Internet Protocol Address (IP)
- iOS A/B Testing
- IP Warmup
- JavaScript
- JavaScript Object-Notation (Jsaon)
- Joomla
- jQuery
- Key/value store
- Keyword Stuffing
- Keyword Stuffing
- LAMP
- Landing Page
- Landing Page Optimization
- Lead Generation
- Library
- Lifetime Value
- Like
- Link Bait
- Link farm
- Liquid Layout
- List Segmentation
- Live-Blogging
- Location-based services
- Loyalty program
- Marketing Automation
- Marketing Technology Stack
- Markup
- Mashup
- Meetup
- Meme
- Meta tag
- Metadata
- Micro-Post or Micro-Blog
- Mobile App A/B Testing
- Monthly Recurring Revenue (MRR)
- MRR Churn
- Multi-Armed Bandit
- Multi-channel marketing
- Multivariate Testing
- MySpace
- Navigation
- Nesting
- New Bookings
- Newsfeed
- Ning
- Non-breaking space
- Normalized Contracts
- OAuth
- Object-oriented programming (OOP)
- OnBoarding
- Online Community
- Online Marketing
- Ontology
- Open Graph
- Open ID
- Open rate
- Open source
- Operating system
- Opt-In (Subscribe)
- Opt-Out (Unsubscribe)
- Organic Traffic
- Outbound marketing
- Owned Media
- Page Rank (PR)
- Page view
- Paid Traffic
- Perl
- permanent link
- Permission-based marketing
- PHP
- Physical address
- Pins
- Pixel
- Plain Text Emails
- Platform
- Plug-in
- Podcast
- PostgreSQL
- Privacy policy
- Professional Services
- Programmatic Direct
- Programmatic Non-Reserved
- Programmatic Reserved (or Programmatic Premium)
- Programming language
- Progressive enhancement
- Property
- Pseudo Class
- pseudo-element
- Python
- Qualified Lead
- Read / open length
- Real-time bidding (RTB)
- Really Simple Syndication (RSS)
- Rel
- Relational database
- Remarketing
- Renewal Bookings
- Renewal Rate
- Rental List/ Acquisition List
- Repeat Purchase
- Resolution
- Responsive Web Design (RWD)
- Retargeting
- Retention List
- Retweet
- Revenue Backlog
- Revenue Churn
- Revenue Per Visitor
- Revenue Performance Management (RPM)
- Revenue recognition
- Roadblock
- ROBOTS.TXT
- Ruby
- Sales Funnel
- Schema
- Scribd
- Script
- Scripting language
- Search Engine Marketing
- Search Engine Marketing (SEM)
- Search Engine Optimization
- Search Engine Optimization (SEO)
- Search Engine Results Pages (SERPS)
- Second party
- Selector
- Semantic markup
- Semantic web
- Sender Domain
- Sender Policy Framework (SPF)
- Sender Score
- Sentiment Analysis
- Server-side
- Server-Side Testing
- Shared IP
- Shopping Cart Abandonment
- Signature file
- Simple Object Access Protocol (SOAP)
- Single opt-in
- Skype
- SnapChat
- Social Influencer
- Social media
- Social Media Manager
- Social Media Marketing
- Social Media Monitoring
- Social Media Policy
- Social Proof
- Soft bounce
- Software as a Service (SaaS)
- Spam
- Spam trap
- SpamCop
- Specification
- Split Testing
- Sproutsocial
- Squeeze Page
- Standard Generalised Markup Language (SGML)
- Statistical Significance
- Structured thesaurus
- StumbleUpon
- Subscriber
- Supply-side platform (SSP)
- Tag
- Taxonomy
- Template
- The .NET
- The Common Gateway Interface (CGI
- Third-party data
- Total Contract Value (TCV)
- Transparency
- Trending topics
- Troll
- Tumblr
- Tweet
- Twitterverse
- Type 1 Error
- Type 2 Error
- Uniform Resource Identifier (URI)
- Uniform Resource Locator (URL)
- Unique Selling Point
- Unique users or Visitors
- Unique-User/ Device ID
- Unsolicited Commercial Email (UCE )
- URL Shortener
- Usability
- Usability Testing
- User Experience (UX)
- User Flow
- User Interface (UI)
- Valid
- Value Proposition
- Viewability
- Viewable Impression
- Vimeo
- Vine
- Viral
- Visit
- Visitor
- Visitor Segmentation
- Web Analytics
- Web server
- Web Standards
- Webinar
- Website Optimization
- Website Personalization
- Whitelist
- Widget
- Wiki
- WordPress(WP)
- XHTML
- Youtube
- Zero Moment of Truth